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June 15, 2007, Newsletter Issue #68: It's not just a newsletter! It's direct email marketing!
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Tip of the Week
Your direct email marketing campaign is a more than just a few articles in your newsletter. Sure you want to notify your customers of your upcoming events or your latest news, but be sure to inform them on products they're interested in and give them an incentive to visit your webstore or contact their sales rep.
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About LifeTips
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