Don't clutter your page

In attempt to cram as much information possible into a 15" screen, many websites become way too busy and distracting. Remember the main 2 purposes of a website - users want to find information, you want them to find information. Therefore, you want the website to be easy to navigate, easy to find what they are looking for, and pleasing to the eye. 50 advertizements, with blinking flashing marquees, bold red text, links thrown all over the place, will not meet this goal, it will just make things confusing. Have a navigation bar somewhere that from page to page remains consistent and familiar, and hopefully in the same place for each page, have each page give the information it's intended to give, and nothing more (provide links to other pages obviously), make use of whitespace to separate paragraphs, advertisements, images, and use colors correctly: in another tip I will tell you about primary, secondary, tertiary and the use of complementary colors in websites.